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17 June 2008

BABY BOOM!
FIRST BRIGHTON BABY EXPO IS MASSIVE SUCCESS

On Sunday June 8, almost 3,500 visitors attended Brighton Baby Expo 08, causing queues of nearly half a kilometre outside the Brighton Centre.  Crowds of parents, parents-to-be, young families and extended family members all headed to Brighton’s famous seafront exhibition centre for the launch of the South’s premium parenting event. The event was officially opened by Sally Gunnell OBE, who was ably assisted by Cbeebies characters, Bill and Ben.   


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Once inside, visitors from across the UK met with over 160 companies showcasing a diverse range of products and services for the pre-conception to primary market and enjoyed a packed programme of children’s entertainment, free natural food at the ‘Little Dish’ kid’s cafe, the latest product demonstrations, baby and toddler play-zones and trial classes, from Gymboree to baby massage.  Prizes, including a Cbabiesafe 4d ultrasound scan and fabulous selections of WOW toys were won by lucky visitors who also got to meet and seek advice from ‘celebrity’ nanny Rachel Waddilove, watch the award winning ‘In the Womb’ documentary screenings and enjoy exhibitor mascots, face painters and children’s entertainers. 
Brighton Baby Expo 08 was an extremely inclusive and informative event, showcasing eco-friendly and alternative therapies and services and featuring a range of seminars from new business support to assisted conception and insemination. With headline sponsors Jo Jo Maman Bébé, Little Dish and Gymboree, companies as diverse as Nissan, the Little Green Earthlets and The London Women’s Clinic were represented. Exhibitors have reported excellent on-the-day sales, as well as high levels of post-show interest.  I have to say, Brighton Rocks!  It was better than any baby show that I have attended in London’.  ‘Sponsoring and exhibiting at Brighton Baby Expo has given our business an incredible boost - we took record takings and the enquiries and resultant after-sales have been phenomenal’.

SMB Events Director Suzanne Borrell said today “we are delighted with the positive feedback from both exhibitors and visitors – it was a fantastic day and seeing our clients, many of whom were new to market, meeting the thousands of parents and parents-to-be who attended was both exhilarating and enormously gratifying.   We are very excited about BabyExpo 09 and will build on these strong foundations to take the event from strength to strength.”

 

For further information please contact SMB Events 01273 422871 or e-mail info@smbevents.co.uk or visit brightonbabyexpo.co.uk
SMB Events Ltd, Unit 33 Leicester Villas, Hove, BN3 5SP
Notes to Editors

  1. Dates for BabyExpo 09 will be published very shortly and full information regarding this year’s show and next can be found at www.brightonbabyexpo.co.uk
  2. Brighton Baby Expo 08 was sponsored by Jo Jo Maman Bébé, Little Dish and Gymboree. The event official charities were Rockinghorse and The Argus Appeal.  
  3. ABC Magazine were BBE 08 Official Publication and Media Partner alongside The Argus as Media Partner.
  4. SMB Events also welcomed the presence of CLIC Sargent, and worked with Chestnut Tree House Children’s Hospice and CHOICES, (the NCT ‘young parents’ support charity) who received substantial donations of toys from Fisher Price and WOW post-show.